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TheSailingChannel.TV · video

Good Old Boat Magazine: '09 US Sailboat Show

October 27, 2009 · 2 min · 544 views · Annapolis, Maryland

What this video covers

At the 2009 US Sailboat Show in Annapolis, Maryland, Good Old Boat Magazine representatives reported record-breaking attendance and subscription interest despite the broader economic climate. By the final day of the event, the magazine staff exceeded their sales expectations by 80 percent, exhausting their supply of promotional materials.▶ 0:50 Subscribers attending the show maintained their focus on maintaining and improving older vessels, a trend consistent with the magazine's core readership.▶ 1:10 The magazine also hosted a regatta during the show, which faced inconsistent wind conditions—too much on one day and too little on another—before successfully completing a race on the final day.▶ 1:46 This appearance marked the fourth time the publication exhibited at the Annapolis show, which coincided with the magazine's 40th anniversary.▶ 2:01 The staff confirmed their intent to return to the event in 2010.▶ 1:57

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