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From the advertising industry to plastic cleanup: – I became completely obsessed!

26 August 2026 · 31 min · 503 views · Solfjellsjøen, Dønna

What this video covers

Rolf Ørjan Haugset, founder of the environmental organization In the Same Boat, operates a fleet of four sailing vessels and six workboats to remove marine debris from the Norwegian coastline.2:14 Established in 2017, the organization focuses on remote areas from Egersund to Kirkenes, where lack of infrastructure prevents standard waste collection.1:38 The crew, consisting of international volunteers, targets fishing-related waste, including nets, ropes, and plastic containers, which account for approximately 80 percent of the recovered material.2:51 Haugset’s flagship, Killac, is a custom-built vessel from KM Yacht Builders in the Netherlands, designed with technical specifications similar to the Pelagic 77.20:56 The boat supports up to 15 people and can remain at anchor for months, providing a mobile base for cleanup operations.21:17 While debris density in some areas has decreased, Haugset notes that remote regions like Svalbard remain heavily impacted due to ocean currents and a lack of logistical support.3:55 Future plans include developing specialized vessels with onboard processing capabilities to compress waste volume by a factor of ten.24:09

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